Product Hierarchy & Attributes:
categorising products &
creating a product hierarchy
Let's think about Supermarkets.
Arranged in aisles, they are logical and help you shop.
Imagine if the products were put on random shelves?
As a customer, you wouldn't know where anything was, and as an
employee, you wouldn't know what stock you needed to replenish.
That equals two unhappy people.
Think of products in the same way.
There are Categories, like Fruit, Dairy, and Bakery.
Let's take Fruit.
Within that category, are different types of fruit, like Berries and Apples.
These are Sub-Categories.
Within the Berries, are Strawberries, Blueberries, and Raspberries.
This is the Product Hierarchy.
attributing your products
Let's think about the Strawberries.
Ever noticed that you can buy them in different ways?
They might come in punnets, which are small, medium or large.
The Small, Medium and Large are the characteristics or attributes of the products.
Using attributes means you can analyse your sales data,
spot trends, and quickly identify growth opportunities.
Those small punnets of Strawberries?
Because you attributed them, you can see that they're selling really well,
so now you can buy more and maybe trial an Extra Small size.
You'll satisfy sales demand, grow your profits and have happy customers.
create your product hierarchy
Categorise and attribute your products with your Sales Tracker, creating your Product Hierarchy.
Your sales data is quick to enter and if you have the Flourish analysis pack,
you'll automatically have the information you need at your fingertips.
Want to add more attributes?
You can request additional attributes through the Customisations page.
They will be billed in 15-minute intervals costing £20 + VAT.
Want to add an analysis pack?
Pop on over to the Analysis page to see how.