Privacy Policy

Effective date: July 16, 2026

Flourish Retail Limited (“us”, “we”, or “our”) operates the www.flourishretail.com website (the “Service”).

This page informs you of our policies regarding the collection, use, and disclosure of personal data when you use our Service, including where we use AI tools as part of delivering our services, and the choices you have associated with that data.

We use your data to provide and improve the Service.

By using the Service, you agree to the collection and use of information in accordance with this policy. Unless otherwise defined in this Privacy Policy, terms used in this Privacy Policy have the same meanings as in our Terms and Conditions, accessible from www.flourishretail.com.

Definitions

Service

Service is the www.flourishretail.com website operated by Flourish Retail.

Personal Data

Personal Data means data about a living individual who can be identified from those data (or from those and other information either in our possession or likely to come into our possession).

Usage Data

Usage Data is data collected automatically either generated by the use of the Service or from the Service infrastructure itself (for example, the duration of a page visit).

Cookies

Cookies are small pieces of data stored on your device (computer or mobile device).

Data Controller

Data Controller means the natural or legal person who (either alone or jointly or in common with other persons) determines the purposes for which and the manner in which any personal information are, or are to be, processed. For the purpose of this Privacy Policy, we are a Data Controller of your Personal Data.

Data Processors (or Service Providers)

Data Processor (or Service Provider) means any natural or legal person who processes the data on behalf of the Data Controller. This includes AI tools and platforms we use as part of delivering our consultancy and content services (see “Our Use of AI Tools” below). We may use the services of various Service Providers in order to process your data more effectively.

Data Subject (or User)

Data Subject is any living individual who is using our Service and is the subject of Personal Data.

Information Collection and Use

We collect several different types of information for various purposes to provide and improve our Service to you.

Types of data collected

Personal Data

While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you (“Personal Data”). This may include:

•        Email address

•        First name and last name

•        Phone number

•        Address, postcode, city

•        Cookies and Usage Data

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt out of receiving any, or all, of these communications by following the unsubscribe link or instructions provided in any email we send.

Usage Data

We may also collect information on how the Service is accessed and used (“Usage Data”). This may include your IP address, browser type and version, the pages of our Service that you visit, the time and date of your visit, time spent on those pages, unique device identifiers and other diagnostic data.

Tracking Cookies Data

We use cookies and similar tracking technologies to track activity on our Service and hold certain information. Cookies are files with small amounts of data which may include an anonymous unique identifier.

You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Service.

Examples of cookies we use:

•        Session Cookies: to operate our Service

•        Preference Cookies: to remember your preferences and settings

•        Security Cookies: for security purposes

Use of data

Flourish Retail Limited uses the collected data to:

•        Provide and maintain our Service

•        Notify you about changes to our Service

•        Allow you to participate in interactive features when you choose to do so

•        Provide customer support

•        Gather analysis to help us improve our Service

•        Monitor the usage of our Service

•        Detect, prevent and address technical issues

•        Provide you with news, offers and information about goods, services and events similar to those you've already purchased or enquired about, unless you've opted out

Our Use of AI Tools

As part of running our business and delivering our services, we use artificial intelligence (AI) tools, including for:

•        Drafting and editing content (for example, social media posts, newsletters and marketing materials)

•        Supporting client work, including analysis, reporting and planning support as part of our consultancy services

•        Summarising or organising information

•        Supporting administrative tasks such as scheduling

Client data and AI

Where our work with you involves AI tools, we:

•        Review the terms of the AI tools we use, including whether the provider can use submitted data to train their own models, and avoid tools where this can't be controlled or excluded

•        Avoid uploading personal data that isn't necessary for the task — anonymising or removing identifying details where possible

•        Have a person review any AI-assisted output before it is shared with you or used in our work

Automated decision-making

We do not use AI tools to make decisions about you or your business that have legal or similarly significant effects without meaningful human involvement. Any analysis, recommendation or output generated with the help of AI is reviewed and decided upon by a person, not the tool itself.

Telling you when AI is used

If AI tools have been used in producing recommendations, reports or content as part of the services we deliver to you, we are happy to confirm this on request.

If you have questions about how AI tools are used in connection with your data, please contact us using the details at the end of this policy.

Legal Basis for Processing Personal Data Under General Data Protection Regulation (GDPR)

Our legal basis for collecting and using the personal information described in this Privacy Policy depends on the Personal Data we collect and the specific context in which we collect it.

Flourish Retail Limited may process your Personal Data because:

•        We need to perform a contract with you

•        You have given us permission to do so

•        The processing is in our legitimate interests (including recognised legitimate interests under the Data (Use and Access) Act 2025) and it's not overridden by your rights

•        For payment processing purposes

•        To comply with the law

Retention of Data

Flourish Retail Limited will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy.

We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

Flourish Retail Limited will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of our Service, or we are legally obligated to retain this data for longer time periods.

Transfer of Data

Your information may be transferred to and maintained on computers located outside the United Kingdom where data protection laws may differ from those in your jurisdiction.

Where we transfer Personal Data outside the UK, we ensure the destination has a standard of data protection that is not materially lower than that provided under UK law, in line with the Data (Use and Access) Act 2025.

Your consent to this Privacy Policy followed by your submission of information represents your agreement to that transfer. We take all steps reasonably necessary to ensure your data is treated securely, and no transfer takes place unless adequate controls are in place.

Disclosure of Data

Disclosure for law enforcement

Under certain circumstances, Flourish Retail Limited may be required to disclose your Personal Data if required to do so by law or in response to valid requests by public authorities (e.g. a court or a government agency).

Legal requirements

Flourish Retail Limited may disclose your Personal Data in the good faith belief that such action is
necessary to:

·      To comply with a legal obligation

·      To protect and defend the rights or property of Flourish Retail Limited

·      To prevent or investigate possible wrongdoing in connection with the Service

·      To protect the personal safety of users of the Service or the public

·      To protect against legal liability

Security of Data

The security of your data is important to us, but remember that no method of transmission over the Internet, or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

Your Data Protection Rights Under UK General Data Protection Regulation (GDPR)

You have certain data protection rights under the UK GDPR. We aim to take reasonable steps to allow you to correct, amend, delete, or limit the use of your Personal Data. If you wish to know what data we hold, or want it removed, please contact us.

In certain circumstances, you have the following rights:

•        The right to access, update or delete the information we have on you

•        The right of rectification, if information is inaccurate or incomplete

•        The right to object to our processing of your Personal Data

•        The right of restriction, to request we restrict processing

•        The right to data portability, to receive your data in a structured, machine-readable format

•        The right to withdraw consent at any time, where we relied on your consent to process your data

•        The right to complain to us directly about how we have used your personal data. You can do this by emailing hello@flourishretail.com with “Data Complaint” in the subject line. We will acknowledge your complaint within 30 days and investigate without undue delay.

We may ask you to verify your identity before responding to such requests.

You also have the right to complain to the Information Commissioner's Office (ICO), the UK's data protection regulator, at any time. For more information, visit ico.org.uk.

Service Providers

We may employ third party companies and individuals (“Service Providers”) to provide the Service on our behalf, perform Service-related services, or assist us in analysing how our Service is used. This includes the AI tools referenced above.

These third parties only have access to your Personal Data to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

Analytics

We may use third-party Service Providers to monitor and analyze the use of our Service.

Google Analytics
Google Analytics is a web analytics service offered by Google that tracks and reports website traffic.
Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services.
Google may use the collected data to contextualize and personalize the ads of its own advertising network.

You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. The add-on prevents the Google Analytics JavaScript (ga.js, analytics.js, and dc.js) from sharing information with Google Analytics about visits activity.

For more information on the privacy practices of Google, please visit the Google Privacy Terms web page: https://policies.google.com/privacy?hl=en

Payments

We may provide paid products and/or services within the Service.
In that case, we use third-party services for payment processing (e.g. payment processors).

We will not store or collect your payment card details. That information is provided directly to our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. PCI-DSS requirements help ensure the secure handling of payment information.

We use Stripe for payment processing. We do not store or collect your payment card details directly.

Stripe
Their Privacy Policy can be viewed at https://stripe.com/us/privacy

Links to Other Sites

Our Service may contain links to other sites that are not operated by us. If you click on a third party link, you will be directed to that third party's site. We strongly advise you to review the Privacy Policy of every site you visit.

We have no control over and assume no responsibility for the content, privacy policies or practices of any third party sites or services.

Children’s Privacy

Our Service does not address anyone under the age of 18 (“Children”).

We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page.

We will let you know via email and/or a prominent notice on our Service, prior to the change becoming effective and update the “effective date” at the top of this Privacy Policy.

You are advised to review this Privacy Policy periodically for any changes.
Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, please contact us: