Topshop: A Calculated Return?
When Retail Gazette examined Topshop’s High Street return, Sarah contributed expert insight into why it’s wholesale-first strategy is a calculated way to test demand and rebuild brand momentum.
Move Over Labubu: The Next Toy Trend to Watch
In Metro’s report on the next toy trend following the Labubu craze, Sarah shares her expertise on how emerging launches are leveraging fandom, collectability and scarcity to drive shopper demand.
Burberry’s Turnaround: Is the Strategy Working?
This Is Money examined Burberry’s revival, including Sarah’s insights into how brand positioning and product strategy are shaping renewed shopper demand in a challenging luxury market.
Cheaper Olive Oil: A Sign of Falling Food Prices?
The Big Issue looked at falling olive oil prices and stubborn food inflation, including Sarah’s insights on what’s happening behind the scenes — and what it really means for shoppers’ weekly budgets.
Hidden supermarket savings hotspots
When The Sun asked Sarah how shoppers can uncover hidden supermarket savings, she shared simple tactics — like starting at the back, checking unit prices, and using a basket — to help save hundreds yearly.
Retail Expert wins silver at national awards
Sarah has been recognised as one of the UK’s leading female entrepreneurs, winning Silver in the Best Business Services category at the 2025 Best Business Women Awards – a national celebration of women in business.
From Fairy Tale to Forecast - The 5 Rights of Merchandising
Sarah delivered a live session on the Retail Revealed stage at Top Drawer A/W25, showing how sales data can tell the real story behind your business and how to use merchandising as a decision-making tool to drive confident, profitable growth.
Fashion’s homecoming: Topshop teams up with John Lewis
Sarah spoke to Wyre Davies about Topshop and Topman returning to the high street via John Lewis stores — whether the comeback will capture cross-generational attention, what other brands can learn, and if the tie-up will drive footfall and sales.
Topshop X Liberty: The industry reacts
When Retail Gazette asked Sarah about Topshop’s return in Liberty, she reflected on the nostalgia at play — questioning if it was genuine reinvention or simply a comeback at a higher price point.
Drapers: The Evolution of the Buyer
When Drapers asked Sarah how the role of the fashion buyer is changing, she reflected on what she’s seen across the industry — particularly in the shift away from traditional retail training grounds.
Named One of the UK’s Top Business Trailblazers
Sarah has been recognised as one of the UK’s most inspiring female entrepreneurs in the 2025 Enterprise Vision Awards – the UK’s largest awards dedicated to women in business.
BBC Breakfast: Exploring the Rise of the Labubu Toy Trend
Sarah appeared on BBC Breakfast to discuss the viral Labubu toy trend with Naga Munchetty and Charlie Stayt. Building on her expert commentary in BBC News and CNN, she shared how collectible crazes gain momentum and impact retail.
The Labubu craze and the power of viral retail
In this article, Sarah shared her insights on the Labubu craze, explaining how scarcity, social buzz and collector demand are reshaping consumer behaviour and driving rapid retail trends.
The truth about data, pricing and wholesale
Sarah joined Etsy expert Dylan Jahraus to talk pricing, inventory planning, and how makers can scale sustainably - without guesswork - using data and effective merchandising strategies.
Are independent retailers the saviours of the UK high street?
Sarah appeared on BBC South East News to discuss the future of the high street with presenter Natalie Graham. She highlighted the importance of independent retail and celebrated the vibrant shops in her home village of Cuckfield.
The Shein effect: is fashion stuck in a race to the bottom?
In this article, Sarah highlighted governance as key to Shein’s future, warning that supply chain opacity and ethics issues threaten profitability and investor confidence.
Supermarket price wars loom in the fight for market share
Sarah spoke to Fiona Stalker about the growing pressure on supermarkets, as Sainsbury’s predicts level profits for the year ahead – a clear sign that price wars are heating up in the battle to retain customer loyalty.
Thoughtful Mother’s Day gifts (even at the last minute)
Sarah joined Kelly Hinch on BBC Radio Derby to share last-minute Mother’s Day gift ideas and chat about what mums really want –with just two days to go to the all-important day.
The demise of WHSmith on the UK high street
Sarah joined Clare McDonnell and Chris Warburton on BBC Radio 5 Live Drive to discuss WHSmith’s sale to Modella Capital, and what it signals for the wider UK high street amid rising overheads and shifting consumer needs.
WHSmith’s departure: a new opportunity for the high street?
Sarah joined Katie Tyler on BBC Radio Berkshire to discuss the sale of WHSmith to Modella Capital. She explored what the shift means for the heritage brand and how the new TGJones stores could bring crafting to the UK high street.