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Consultancy
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Consultancy
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The Shein effect: is fashion stuck in a race to the bottom?
ARTICLES AND OPINION, ARTICLE Sarah Johnson 14/04/2025 ARTICLES AND OPINION, ARTICLE Sarah Johnson 14/04/2025

The Shein effect: is fashion stuck in a race to the bottom?

In this article, Sarah highlighted governance as key to Shein’s future, warning that supply chain opacity and ethics issues threaten profitability and investor confidence.

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Shein backlash fails to deter shoppers
ARTICLES AND OPINION, ARTICLE Sarah Johnson 19/01/2025 ARTICLES AND OPINION, ARTICLE Sarah Johnson 19/01/2025

Shein backlash fails to deter shoppers

Sarah had the chance to share her thoughts on fast-fashion brand Shein’s labour practices and how that relates to the price and profit, in a BBC investigation.

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Five reasons why merchandising is a retailer’s best kept secret
ARTICLES AND OPINION, ARTICLE Sarah Johnson 20/12/2024 ARTICLES AND OPINION, ARTICLE Sarah Johnson 20/12/2024

Five reasons why merchandising is a retailer’s best kept secret

Sarah reveals how small businesses can use merchandising to boost profits, streamline operations, and thrive with practical, scalable strategies.

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Black Friday shoppers warned to be wary of deals
ARTICLES AND OPINION, ARTICLE Sarah Johnson 29/11/2024 ARTICLES AND OPINION, ARTICLE Sarah Johnson 29/11/2024

Black Friday shoppers warned to be wary of deals

Sarah highlights how some brands inflate prices before discounts to create the illusion of better deals – a tactic increasingly exposed by price comparison tools.

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Cyber Monday: How to spot a deal and not get ripped off
ARTICLES AND OPINION, ARTICLE Sarah Johnson 28/11/2024 ARTICLES AND OPINION, ARTICLE Sarah Johnson 28/11/2024

Cyber Monday: How to spot a deal and not get ripped off

Sarah shares her top tips on how to shop Cyber Monday sales without ending up out of pocket.

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Black Friday shoppers warned to be wary of deals
ARTICLES AND OPINION, ARTICLE Sarah Johnson 26/11/2024 ARTICLES AND OPINION, ARTICLE Sarah Johnson 26/11/2024

Black Friday shoppers warned to be wary of deals

With so much noise around discounts, Sarah explains why it’s more important than ever to be savvy and ensure that the Black Friday deals are as good as they seem.

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Are luxury beauty advent calendars a rip-off?
ARTICLES AND OPINION, ARTICLE Sarah Johnson 09/11/2024 ARTICLES AND OPINION, ARTICLE Sarah Johnson 09/11/2024

Are luxury beauty advent calendars a rip-off?

With extravagant advent calendars launching everywhere for 2024 Christmas retail season, Sarah shared her insights on the trend alongside online influencers.

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The inspiring journey of Sarah Johnson and Flourish Retail
ARTICLES AND OPINION, ARTICLE Sarah Johnson 15/08/2023 ARTICLES AND OPINION, ARTICLE Sarah Johnson 15/08/2023

The inspiring journey of Sarah Johnson and Flourish Retail

A beacon of empowerment for small retailers, innovative consultancy, Flourish Retail, shines as a finalist in the Great British Entrepreneur Awards 2023.

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